by Patrice Sorokin | Apr 1, 2020 | General Business
According to Forbes Magazine, 1.57 million Americans are part of the gig economy. With money being at the forethought for a lot of us right now, I wanted to share a few good tips about money for new freelancers and independent creatives. Tip 1: Separate Your Business...
by Patrice Sorokin | Mar 20, 2020 | Advertising, General Business
Right now, the world is in the middle of a health crisis. New terms like “self-isolation” and “social distancing” have caught on. Gatherings and public events are canceled. Many businesses are shut down, others have employees working from home....
by Patrice Sorokin | Feb 4, 2020 | General Business, Logos & Marketing Materials
I had an email from a potential client the other day who was asking for help with her branding, which is great and I’m happy to help. After a few minutes of discussion via email, I asked if she had a logo or if she needed me to create one and she said, “I need one,...
by Patrice Sorokin | Jul 1, 2019 | Guest Writers
As a graphic designer in Orange County, California that works with a lot of small businesses, I get asked a lot of questions about growing a company and hiring help. Unfortunately, this isn’t my specialty, but It is the specialty of my friend and colleague,...
by Patrice Sorokin | May 3, 2019 | Logos & Marketing Materials
The other day, I had a meeting with a potential client looking for a logo for her new business. She asked to see my catalog. Completely confused, I thought she meant my portfolio book of past work. Unfortunately, she meant an actual catalog of template logos for her...
