by Patrice Sorokin | Sep 26, 2016 | Logos & Marketing Materials
When starting a business, the first thing most new business owners do is to pick out their new logo. This is your visual identity for your customers. You pick out a designer, tell them about your new company and what you like and want to see in your logo. After...
by Patrice Sorokin | Aug 29, 2016 | General Business
A few months ago I was at a networking event when I ran into an acquaintance. He told me about some struggles he had recently encountered with a logo design that he was creating for his website. When he printed his design, the colors were all off and someone told him...
by Patrice Sorokin | Jul 1, 2016 | Logos & Marketing Materials
According to Merriam Webster Dictionary, a logo is “a symbol that is used to identify a company and that appears on its products.” When we think of logos we typically think of retail or service companies and don’t consider using logos for anything else. However, as an...
by Patrice Sorokin | May 31, 2016 | Advertising
If I asked you to name the holiday that lands on January 1 or May 5, you would probably know the answers. What about March 14 or May 4? If you love pie, mathematics or the movie Star Wars you just might know those holidays too. Lesser-known holidays, such as Pi Day...
by Patrice Sorokin | Apr 25, 2016 | Uncategorized
You’ve been staring at them since you first learned your alphabet. Letters! These little guys carry a big responsibility in your design. They are the main tools to convey your message from the sender (you) to the receiver (your clients). Part of what graphic design...
