by Patrice Sorokin | Apr 1, 2020 | General Business
According to Forbes Magazine, 1.57 million Americans are part of the gig economy. With money being at the forethought for a lot of us right now, I wanted to share a few good tips about money for new freelancers and independent creatives. Tip 1: Separate Your Business...
by Patrice Sorokin | Mar 20, 2020 | Advertising, General Business
Right now, the world is in the middle of a health crisis. New terms like “self-isolation” and “social distancing” have caught on. Gatherings and public events are canceled. Many businesses are shut down, others have employees working from home....
by Patrice Sorokin | Feb 4, 2020 | General Business, Logos & Marketing Materials
I had an email from a potential client the other day who was asking for help with her branding, which is great and I’m happy to help. After a few minutes of discussion via email, I asked if she had a logo or if she needed me to create one and she said, “I need one,...
by Patrice Sorokin | Apr 2, 2019 | General Business
Patrice’s Note: As a graphic designer in Orange County, California, I get asked all the time about best hiring practices. The truth is I don’t know that much about them so I reached out to my amazing client Tami Wiersma of Quad County, Inc who specializes...
by Patrice Sorokin | Dec 3, 2018 | General Business
Thanksgiving is over and twinkling holiday lights have started to pop up at shopping centers everywhere. With Thanksgiving over, Holiday Shopping Season has officially begun and with that the start of advertisements galore. One of the icons of the holiday advertising...
by Patrice Sorokin | Oct 1, 2018 | General Business
The 1980’s were a time of excess and change. The economy in America was booming, walls (both figurative and literal) were coming down. This was the height of the “Me Generation” where individual identity and capitalism reigned supreme. MTV was new...