by Patrice Sorokin | Aug 23, 2021 | General Business
I’ve been a solo entrepreneur working from home for a long time now. I adore working from home, but it’s easy to get distracted. Through some trial and error, I have discovered a few easy tips to keep myself on track and working when I’d much rather skip out and read...
by Patrice Sorokin | Aug 16, 2021 | Advertising, General Business, Logos & Marketing Materials
For my clients in the USA, mailer postcards either using EDDM or through their own bulk mailing permits have been a super popular way for them to get their name and message out to potential or current customers. They are probably the number one thing I create and I...
by Patrice Sorokin | Aug 9, 2021 | General Business
Running a business on top of all of your other responsibilities can be a big challenge. There are a ton of different ways to get things done quickly, but one of my favorite ways to get things done is batching content! For the uninitiated content is the word used to...
by Patrice Sorokin | Aug 2, 2021 | Branding Basics
Consistency. The art of doing the same thing in the same way again and again. You might have heard it is super important for businesses to be consistent in doing things. The same goes for their marketing graphics or content visuals, which at first glance might sound a...
by Patrice Sorokin | Jul 26, 2021 | Branding Basics
There are two terms that I’m hearing a lot of on social media which are Branding and Visual Refresh. Sometimes the poster explains the difference, but mostly I see the two terms used interchangeably, which in my opinion isn’t correct. There is actually a difference....
